Business Resources for Authors



Author E.M.S. Campus is thrilled to announce the return of online classes beginning August 30, 2015. Our goal is to provide the best current information on topics that will help authors operate more efficiently, productively and profitably.  Take a look at what we’ve got planned. Look for a full list of fall 2015 offerings to appear here by June 1.

To hear about upcoming classes at Author E.M.S., sign up for our mailing list.  Be sure to click the box for Online Campus Schedule Offerings and Updates. Thanks!

Mastering Word for Fiction Writers

August 30 – Sept. 26, 2015   $40

Guest instructor Joan Leacott offers a special four-week session of her popular Mastering Word for Fiction Writers workshop. Through lectures and hands-on exercises, students will learn Microsoft Word and Word for Mac techniques to make your writing life more efficient. Join us, and learn how to easily find and correct spelling and grammar errors, enjoy hassle-free critiques and beta reads, and move fluidly through your document.

Whether you’re submitting a manuscript to a contest, publisher or agent, preparing a file to upload for digital book conversion, or preparing a book for print-on-demand (POD) publication, mastering these techniques will help you work smarter, not harder.

There are cheaper word processors MS Word. And there’s Adobe’s InDesign, the best in the business but also complex and expensive. However, Word is the most universally accepted by all of the judges, agents, editors, reviewers and retailers that you’ll encounter while getting your book to market.

Skills and techniques covered in the class include:

  • Basic Styles: Headings and Title Page, Document Map and Table of Contents
  • Formatting for eBooks and Print books: Parts of a book: front matter, chapters and scenes, back matter, Headers and Page Numbers, Margins and Gutters, Chapter Breaks and Section Breaks
  • Editing: Basic Find and Replace, Find variations of “to be”; e.g. is, was, had, been, being, Find “ing” words, Replace formatting, e.g. change all underscore to italic, Replace special characters, e.g. replace double dashes with a long dash
  • Proofing: Spelling, Grammar, and Writing Style: AutoCorrect, AutoFormat, Highlight grammar errors as you write, Correct common typing errors
  • Track Changes: Simplified tracking of critique and beta comments, Manage manuscript version
  • Increasing Your Efficiency: Using Templates, View your manuscript in different ways, Modify Styles and update old manuscripts, Trouble-shooting techniques


  • For students to gain a clearer understanding of MS Word formatting and editing capabilities
  • For students to practice techniques they can use for manuscripts, ebooks and POD books
  • For students to gain perspective on how styles and auto-formatting help or hinder ebook file conversions
  • For students to gain knowledge and tools to help them with submissions and/or self-publishing
  • For students to master techniques that will save them valuable time when preparing manuscripts


  • Dates: August 30 – September 26, 2015
  • Taught by Joan Leacott
  • Cost:  $40 payable by PayPal or check
  • The class will take place on a Yahoo loop. Lectures will be posted to the group and in the files section. Registrants will receive an invitation to the class loop after they’ve completed the registration process. Class loop will be opened by August 28th.
To register and pay with PayPal, please submit payment via PayPal. You’ll then be directed to our class registration page. Safari browser may be incompatible with PayPal.

To register and pay by check or money order, proceed directly to the class registration page. Payment information is listed there.

Pay by Check


Look for specific class sessions in the future

Intro to Your Self -Publishing Business

Self-publishing provides an amazing opportunity for authors to take control of their own publishing career. It’s also a lot of hard work.

This five-week lecture series and discussion group is designed to teach students about the business of self-publishing books digitally and in print.  When an author chooses to self-publish a book, it means supervising the production and distribution process.  We’ll cover all the basics from the perspective of building a successful, long-running business:

  • basics of self-employment models: sole proprietor, LLC, corporation
  • protecting your privacy if you write under a pseudonym
  • registering copyright
  • obtaining ISBNs and when they’re necessary
  • finding and working with freelance editors, formatters and cover artists
  • distributing directly to retailers vs using aggregators or publishing services
  • self-publishing audio books and foreign translations
  • where and how to sell your book
  • building a basic timeline and budget
  • best practices for building your self-published book
  • understanding metadata and how and where it’s used
  • is self-publishing really for you?

Your Publishing Options in Today’s World

You’ve completed your book. Congratulations! Wondering what to do next? For many years, most authors simply sought a traditional print publishing contract. Now, authors are exploring more publishing options, such as digital books, audio books, small presses that use print-on-demand and a growing variety of self-publishing opportunities.

With so many options, which is best for you? In this workshop we’ll objectively examine each of the four major publishing platforms through a series of posted lectures, guest interviews and guided discussions. We’ll cover traditional print publishing, digital publishing, vanity or subsidy publishing and self-publishing. You’ll learn a basic understanding of copyright, the pros and cons of each platform, hear from authors who’ve chosen one publishing path or transitioned from one to another and why.

By the end of this month-long class, you’ll be ready to take the wheel, guiding your career with confidence. What’s important is not which publishing platform you choose, but that you understand your choices so you can select the best publishing option for each book you want to bring to the public. Every author has his or her own definition of success, and building a strong knowledge base of the industry will help you achieve it.


Creating a Book Launch Plan

This five-week class is designed to help students develop a marketing plan, budget and calendar for launching a book release. Great for debut authors, self-published and commercially published authors who want to actively participate in increasing their book sales.

  • Revealing your cover art
  • Press releases & media kits
  • Launch parties & virtual launches
  • Requesting book reviews
  • Blog tours & guest blogs
  • Giveaways
  • Online promotion: Facebook, Twitter, Goodreads and more
  • Paid advertising
  • Book signings, readings, author visits (live promotion)
  • Planning your time and budget



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